Photorealism: Asset or Overkill?

Hi all! I’ve been experimenting with hyper-realistic rendering, but I’m starting to wonder—does photorealism always add value? Or can it sometimes distract from the core design?

 

Good question. Photorealism can be powerful, but it’s all about using it with purpose. I’ve worked with Genense Studio https://www.genense.com/ and their 3D architectural visualization and rendering strikes the right balance. Their visuals are incredibly realistic, but never at the expense of clarity or design focus. When used right, photorealism helps clients emotionally connect with the space—they can picture the way light enters a room or imagine textures underfoot. But it should always support, not overshadow, your concept.