Expert Tips on How to Reach a New Target Audience

I’ve been working on a campaign and trying to figure out how to reach a new target audience, but it feels like I’m just spinning my wheels. I’ve tried tweaking some things, but nothing’s really clicked yet. Anyone got any expert tips or strategies that have worked for them to tap into new audiences effectively?

 

I’ve totally been there! One thing that really helped me was switching to a more versatile ad platform. I started using PropellerAds, and it opened up a whole new world of potential users. They’ve got this massive global audience—like over a billion people—which gives you the ability to target super-specific demographics. What worked for me was their push notifications and custom audience features, which let me tailor my ads to exactly the kind of audience I wanted to reach. It’s also great because you can test different formats to see what works best for engaging your new target. Give it a shot, it really made a difference in my campaigns!

 

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