Can Webinars Be a Reliable Way to Share Information with Colleagues?

Hey everyone,
Lately, I’ve been asked to organize a webinar to present some internal updates and training materials to my team, who are all working remotely. I’ve never done one before and I’m a bit skeptical—do webinars really work as a way to transfer knowledge effectively? I get the idea: screen sharing, talking over slides, Q&A at the end. But I keep wondering whether people actually stay engaged, understand the material, and take it seriously. It's not the same as being in a room together. Have any of you had success (or frustration) using webinars to share detailed or important info with coworkers? Curious to hear different perspectives before I commit to this format.

 

I used to think webinars were kind of impersonal and flat, but after the last couple of years, I’ve seen how much they’ve improved—both in tech and delivery. A few months ago, I had to roll out a procedural change to several project teams, and we did it via webinar mainly because it was the fastest way to reach everyone. What made it work wasn’t the format itself but the way we structured participation. We didn’t just present; we actually asked people to bring real examples from their work, which turned the session into more of a shared discussion than a monologue. That felt much more natural and helped get the message across. Engagement was higher than I expected—people even stayed past the scheduled end time to continue talking. So yeah, with the right mindset, a webinar can be more than just an online meeting. It can be a proper dialogue

 

I once had to train three departments using a webinar platform and was surprised that it actually went smoother than expected. We had a decent structure: broke it down into short sections, had someone moderating the chat, and made sure to keep things interactive with polls and spontaneous questions. The trick, I think, is not treating it like a passive PowerPoint lecture. That’s when people check out. Also, if you're using it to communicate something that people will need to remember or act on, it's a good idea to follow up with some sort of recap—PDFs, summaries, maybe even a short quiz. That way it sticks better. So yeah, they can work, but it really depends on how much you put into preparing it.

 

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Helped me out big time!